Since 1981

In the early 80s, we were known as Ad-In Concepts, a name born out of a not-so-competitive doubles tennis game. The name evolved (there were actually four names along the way). The staff grew and grew and in 1994, Fruchtman Marketing took on its first retail jewelry client. Business flourished exponentially for that retail client with some breakthrough and award-winning advertising. That retail client led to other retail clients, which led to other retail clients. And before we knew it, Fruchtman Marketing found an industry it loved, understood, and related to (after all, we too are a family-owned business) and one we were passionate about.

We moved from a downtown location to our own building. We went from being a Northwest-Ohio advertising agency which handled regional business and some retail jewelers to a Northwest-Ohio marketing firm which only handles retailers, designer brands, manufacturers and organizations in the jewelry industry — nationwide.