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Author: fruchtdevjeff

Spring Pasta Salad

Total: 35 min Active: 15 min Yield: 6 to 8 servings Level: Easy Ingredients Dressing: 1/3 cup extra-virgin olive oil 2 teaspoons Dijon mustard 1 teaspoon honey 1 clove garlic, grated 1 lemon, zested and juiced Salt and freshly cracked black pepper Pasta: 12 ounces cavatappi pasta, cooked to package instructions and shocked under cold water 4 ounces asparagus, blanched and thinly sliced on the bias ...

Do They Or Don’t They?

“Do Millennials Really Hate Diamonds?” – Barron’s, October 17, 2016 “Millennials Aren’t Buying Diamonds, And Here’s Why” – The Blog, July 8, 2016 “Why Have Millennials Fallen Out of Love With Diamonds” – The Daily Beast, May 1, 2016 “Millennials Will Spend More On Engagement Rings Because They’re Marrying later” – Bustle, February 18, 2016 “Why Marrying Millennials Are Giving the...

Philly Cheesesteak Stew

Ingredients: 1 ½ pounds very thinly sliced beef sirloin Salt Cracked black pepper ¼ teaspoon onion powder 4 tablespoons all-purpose flour, divided Olive oil 2 onions, quartered and thinly sliced 10 ounces white mushrooms, sliced ½ teaspoon dried thyme 2 cloves garlic, pressed through garlic press 4 cups beef stock, hot 4 sourdough bread bowls, centers...

For Better Or Worse

Seems like every retailer wants the same things consistently and, no doubt, they’re great things and smart things to strive for. Better bridal business. Repeat customers. Higher average sales. More traffic. But when it comes to putting those wants into tangibles, sometimes the obstacles to success begin at the store level.   1. Better Bridal Business. Every weekend...

Salted Caramel Brownies

Ingredients 1/2 pound (2 sticks) unsalted butter 8 ounces plus 6 ounces Hershey's semisweet chocolate chips 3 ounces unsweetened chocolate 3 extra-large eggs 1 1/2 tablespoons instant coffee granules, such as Nescafe 1 tablespoon pure vanilla extract 1 cup plus 2 tablespoons sugar 1/2 cup plus 2 tablespoons all-purpose flour, divided 1 1/2 teaspoons baking powder ...

Less Is More. (And Half Of That Is Even Better)

I remember reading somewhere about scientists developing an electron laser that could actually inscribe all 24 volumes of the Encyclopedia Brittanica on the head of a pin. And it made me think of communication in general, and marketing communication in particular. Why? Because just because you can, doesn’t mean you should. Case in point…email blasts. Yes, you can...

Introducing The Newest RapNet Blog Contributor

Check out the March 7th, 2017 entry on RapNet Blog by our founder-in-chief Ellen Fruchtman. The post titled “Does Your Logo Need a Makeover?’ offers valuable insight into the many things to consider when evaluating your graphic identity. But why take our word for it when you can read it for yourself here? Enjoy!...

Chocolate Bread Pudding

2 cups milk (whole preferably) 3 ounces unsweetened chocolate, chopped 3 cups fresh coarse breadcrumbs (homemade) 4 large eggs 3/4 cup sugar ¼ cup unsalted butter, melted 1 teaspoon vanilla 1/2 teaspoon cinnamon 1/4 teaspoon salt 1 cup whipping cream 1/4 cup Kahlua or other coffee liquor Preheat oven to 325 degrees. Butter a 10 cup soufflé dish. Scald milk in a heavy medium saucepan. Reduce heat to...

Fifty-Five Is Not Old

“Listen Up Networks and Marketers: I’m Not My Father” was originally written by Steve Sternberg, a freelance media consultant with over 30 years of experience, back in 2012. He updated the piece last year and it is again making the rounds in 2016. In the article, he bemoans the fact that turning 55 wasn’t a major...

Fruchtman VP Featured Speaker At NYC Event.

It’s the only jewelry trade event based in the Big Apple. For over 110 years, JA New York has been bringing the industry together —including more than 725 of the world’s finest jewelry brands, designers & suppliers. And this year they added our very own Shane O’Neill to the mix. Never at a loss for words, Shane was...