Ahh, spring is in the air, finally, and it’s time to start thinking about relationships. Coming off a great Centurion Show and heading into JCK Vegas, many jewelers are doing just that; meeting with their current suppliers and forging bonds with new ones. Everyone’s gearing up for a strong 2016 and looking for the partners to...
It seems like for years, every few months we’d hear the rumor that the NBA was considering allowing ads on its jerseys. The rumor would heat up, the NBA would deny it, the rumor would die down, some time would go by, then the cycle would repeat. After a while, NBA fans overall just learned to...
We are super excited to announce the launch of two new programs born of our desire to make our clients' business easier and more profitable. We’re passionate about your success. That’s why we’re continually innovating and improving the services and support we offer. Taking It To The Next Level Fruchtman Marketing has partnered with Thinkspace to announce a...
Easy to make, easier to eat. These are sure to be instantly popular at office parties or for the holidays! Ingredients 4 cups rolled oats 1 cup brown sugar 1/2 cup white sugar 1 cup butter, melted 1 cup milk chocolate chips 3/4 cup peanut butter Directions Preheat oven to 350 degrees F (175 degrees C). Grease a 9...
Now we can look at the world in a whole new way with the Virtual Reality Viewer. This incredible gadget attaches to your smartphone, turning it into a virtual reality experience. It will allow you to move through and interact with a virtual world. Imagine the possibilities. While you’re wearing the headset, you’ll be able to turn...
Jewelry Marketing Leader Introduces Friends and Benefits Fruchtman Marketing launches first web-based referral program for the jewelry industry TOLEDO, Ohio, DATE - Industry leader Fruchtman Marketing announces Friends and Benefits, the first web-based referral program which generates purchasing leads from new and current customers. “We know when people are preparing to make an investment purchase, they prefer to ask...
Two Industry Marketing and Tech Leaders Form Alliance Fruchtman Marketing and Thinkspace to provide unique industry offering beginning at JCK Las Vegas TOLEDO, Ohio, May 24, 2016 - Industry leaders Fruchtman Marketing and Thinkspace announce a strategic partnership to bring a more sophisticated approach to marketing and tech for the jewelry industry. Fruchtman Marketing, who specializes in strategic...
We all know the words ‘busy’ and ‘overwhelmed’ don’t begin to cover how you will feel during your JCK trip this year. There are so many people to see, lines to review, and information to take in during the show. If you are attending LUXURY as well - go ahead and double that feeling. While you are...
Over the years, there have probably been advertising campaigns, logos, websites and other creative elements that have completely “wowed” you. To this day, they still may have an impact on you. Have you ever thought about what actually goes into developing brilliant creative? Or have you wondered about what goes on behind the scenes at agencies...
We are pleased to announce that Patricia Pencheff has joined us as Communications Director. An award-winning creative director, brand strategist and writer, with a history of leadership in the development of brand strategy and creative platforms for a wide range of national and regional accounts, she brings more than twenty-five years of experience to the position. In the...