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Author: Team-Fruchtman

Staying on Top of the Trends

by Samantha Cialdella, Account Coordinator Keeping up with marketing trends can feel like an endless task. However, there are a few ways you can stay ahead of the curve (and your competitors!).  Subscribing to blogs is a quick and easy way to stay informed: they provide free information on what is going on in the industry! Next, periodically...

Quick & Easy Snow Cream

by Sarah Roush, Graphic Designer and Digital Marketing Assistant Take the kids outside and have some fun in the snow for this recipe! 1/2 cup milk1/4 cup sugar1/2 tsp vanilla extract4 cups fresh snow Whip the milk, sugar and vanilla in a chilled, metal bowl. Stir in snow. Add your favorite toppings and enjoy! ...

VDAY Thoughts

by Ellen Fruchtman, CEO It’s a few weeks before Valentine’s Day, so I'm hoping your plans have been laid to rest. I thought this article might provide some food for thought about what this holiday means to your business and plan accordingly. While the NRF has not presented any Valentine’s Day predictions as of this writing, suffice it...

A Warm Welcome to Kassab Jewelers

We are excited to welcome Kassab Jewelers and its president, Noha Kassab, to the Fruchtman Marketing family! With three distinct locations in Oregon, Kassab Jewelers takes pride in its in-depth bridal experience and custom jewelry expertise. Kassab Jewelers’ vision is to make your jewelry, along with your jewelry shopping experience, unique to you. For more information...

Healthy KFC Popcorn Chicken

by Michael Fruchtman, CEO Who doesn't love a healthy alternative to their favorite indulgence? 1.7 lbs boneless, skinless chicken breasts2 egg whites, lightly beaten1/2 cup all purpose flour1 tsp baking powder1 tsp paprika1 tsp onion powder1 tsp garlic powder1 tsp chili powder1 1/2 tsp Italian herb seasoning1/2 tsp mustard powder1/2 tsp celery salt1/4 tsp ginger powder1 1/2 tsp...

The Power of Persuasion

by Sarah Roush, Graphic Designer + Digital Marketing Assistant We live in a world of persuasion. Buy this, try this, wear that, be cool. But persuasion doesn’t always have to be so direct.  Storytelling is one of my favorite ways to market products. It can be a quote from the product designer or the person who found the...

Get a Jump on 2024!

By Shane O’neill, CMO As the calendar turns its pages to 2024, it's time for businesses to initiate the process of crafting their strategic plans for the upcoming year. This pivotal step is crucial for propelling your business to new heights, setting fresh objectives, exploring exciting opportunities, and cultivating innovative ideas that will define your trajectory in...

Monitoring Email Send Times

by Ashley Buckowing, Graphic Designer It’s a known fact that sending emails Monday - Friday are all a pretty good bet, but that Tuesday - Thursday are the primary days to receive engagement. But did you know that the best time to send emails varies by season? During the holiday season, emails perform better in the early...

A Soup to Soothe the Soul

By David Turgeon, SVP Client Services Well, it’s now officially winter.  The celebrations of the holiday season are largely over and soon the tinsel will be put away for another year. We wake up and it’s dark … we come home at the end of the day and it’s dark.  Hunkering down with a favorite hoodie, that...

This Tomfoolery is Far From Foolish

by Abbey Ellis, Account Coordinator Tomfoolery is defined as playful or foolish behavior, but to others, Tomfoolery is London’s “hidden gem… a playful yet understated contemporary designer boutique which boasts an unparalleled offering of carefully selected and curated jewels by designers from all around the globe.” This Tomfoolery encompasses playfulness with its considered yet eclectic range of...