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Author: Team-Fruchtman

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Video Is The Hottest Trend

By Shane O'Neill, Vice President Video is quickly becoming the hottest marketing trend for businesses. Why? Simply stated, video on social can generate up to 1,200% more shares than static images or text. In addition, 9 out of 10 brands have reported a significant lift in brand recall when using 6-second bumper ads on YouTube. If you’re still...

Breakfast Avocado Toast

By Kelsi Roth, Senior Graphic Designer & Social Media Coordinator Avocado toast is surprisingly divisive, but there’s no denying it has a great variety of nutrients perfect for starting your day! This simple recipe is super tasty and easy to modify. Ingredients ½ small avocado2 slices of bread (for tastiest results, use a wide loaf from a bakery, not...

Multiply Your Ad Effect with Your Website

by Charles Pobee-Mensah, Director of Digital Marketing Pouring money into ads can be nerve-racking. It's hard to know which platforms will give you the biggest boost and whether they're working. But what if you could multiply the effect of your ads? Well, with your website, you can. Here's How It Works When you run ads, people hear about you....

Cutting Out the Clutter

By Hayley Lardinais, Account Coordinator For most of us, multitasking has become an inevitable staple of our work and personal lives. So much so, that one’s ability to tackle many tasks simultaneously is now considered an important skill in being successful and efficient in many areas of work. Even as I write this article I will admit...

Quinoa and Vegetable Soup

By Kristy Cartmell, Graphic Designer & Social Media Specialist This is a hearty, veggie and quinoa packed Latin stew. It's full of nutritious ingredients and bright, fresh flavors! A healthy soup you'll want all year round! Servings: 6Prep Time: 15 minutesCook Time: 40 minutesTotal Time: 55 minutes Ingredients 2 tablespoons olive oil1 onion, chopped1 red bell pepper, stemmed, seeded and...

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Ready to Catch Some Zs?

By Ellen Fruchtman, President Don’t let the title mislead you. At quick glance, I bet you thought I was talking about getting some well-earned rest. Not that we all don’t need that. This article is about to address the generation behind Millennials. You know, Gen Z. Because truthfully, the oldest of that generation (starting in the year 1995 leading up to...

bruschetta on wooden table

Homemade Bruschetta

by Charles Pobee-Mensah, Director of Digital Marketing Slice one French baguette in half and butter both sidesAdd a little salt and pepper. Put into the oven on broil and toast until golden brown (typically 2-5) minutes, depending on the oven.Chop several tomatoes along with fresh basil. Place tomatoes into a bowl, salt tomatoes and let it start...

Use Facebook For What It Is

By Shane O'Neill, Vice President Ahh, Facebook, the most widely discussed social channel. Every trade show is packed with speakers on the subject. “How to get the most from Facebook”, “How to Sell on Facebook”, “Get More Fans on Facebook”, the list goes on and on. Yet, almost all of you are using the channel wrong and...