By Ellen Fruchtman, President Elleard Hefferin Fine Jewelers has joined Fruchtman Marketing as a new full-service client and we couldn’t be more excited! Located in the affluent suburb of Clayton, MO (right outside of St. Louis), Fruchtman Marketing has been hired to develop a new strategy for the company to include both traditional and digital tactics. To...
By Micheal Fruchtman, CFO For the Bowl 1 cup dried rice or another cooking grain of your choice 1 to 2 sweet potatoes (about 1.5 pounds) 1 large bundle broccoli (about 1 pound) 1 to 2 tablespoons olive oil Coarse or kosher salt Freshly ground black pepper 1 teaspoon white sesame seeds 1 teaspoon black sesame seeds For the Miso-Sesame Dressing 1 tablespoon minced fresh ginger 1 small...
By Angie Ash, Executive Vice President Years ago, before the Internet, business and product reviews weren’t necessarily relevant to a company’s success or failure. If a company disappointed a customer, a phone call was likely placed, or a letter mailed to voice displeasure. When a customer was extremely thrilled with a product or service, there may also...
By Shane O'Neill, Vice President This past Thursday Queen Elizabeth II posted on Instagram for the first time. While the average user age on Instagram is somewhere between 25 and 34, that hasn't stopped the monarch from reaching out to her peeps. Social media knows no age limit as it continues to bring in new users both...
By Kelsi Roth, Graphic Designer This easy, one-dish meal is perfect for busy nights! Ingredients 1 can Condensed Cream of Chicken Soup 1 ⅓ cups water ¾ cup instant long grain white rice ½ teaspoon onion powder ¼ teaspoon black pepper 1 cup frozen peas (or mixed vegetables) 1 cup frozen carrots (or mixed vegetables) 1 ¼ pounds skinless, boneless chicken breast halves, cut in...
by Charles Pobee-Mensah, Director of Digital Marketing As a marketing agency, we get more than our fair share of suggestions from clients. But some ideas are distractions. Our clients rely on us to sort the wheat from the chaff. And that’s what we’re going to do for you today as well. Don’t get stuck focusing on shiny...
By Angie Ash, Executive Vice President Lewis Jewelers in Houston, Texas and Lewis Jewelers in Ann Arbor, Michigan have hired Fruchtman Marketing. Lewis Jewelers in Houston has hired Fruchtman for their full-service marketing endeavors including all traditional and digital initiatives. A new branding campaign has recently launched for them called Love. Life Lewis. Lewis Jewelers in Ann...
By Dana Rathke, Social Media Specialist A delicious sweet treat for those upcoming sunny Spring days! Prep-Time: 15 mins Total-Time: 55 minutes Servings: 8 Ingredients 1 cup all-purpose flour 1 cup white sugar ¼ teaspoon salt 2 cups cranberries (fresh or frozen) ½ cup chopped walnuts ½ cup butter, melted 2 eggs 1 teaspoon almond extract Directions Preheat oven to 350...
By Ellen Fruchtman, President Yes, it’s the end of February, and for those planners out there, you should already have your 2019 budget finalized. But, I have a sneaky suspicion many of you are still going by the seat of your pants with zero strategies and no rhyme or reason as to what you should do and...
By Kelsi Roth, Graphic Designer The Diamond Producers Association (DPA) has hired Fruchtman Marketing as their agency to develop their creative and oversee all trade communications. Fruchtman will be developing an exclusive DPA Portal that will also house all materials for retailers to easily download and order items for their local market use. In addition to the...