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Author: Team-Fruchtman

Apple Crisp Recipe

by Ashley Bowen, Account Manager Ingredients 10 cups of all-purpose apples, peeled cored and sliced (Granny Smith or your preferred apple variety for baking) 1 cup of white sugar 1 tablespoon of all-purpose flour 1 teaspoon of ground cinnamon ¼ cup of water 1 - 2 cups of quick-cooking oats 1 cup of all-purpose flour 1 cup of packed brown sugar ¼ teaspoon of baking powder ¼...

Sleigh Bells Ring. Are You Listening?

by Angie Ash, Executive Vice President Engage the Five Senses in Your Store This Holiday Season As the song goes, “it’s the most wonderful time of the year.” For many people, though, possibly you included, it’s also the most stressful time of the year. Will the end of the year sales you’re anticipating happen again this year?...

7 Tips For Going Live On Social Media

By Dana Rathke, Social Media Specialist It’s nothing new, but Facebook and Instagram Live are seeing a major increase in use and importance each and every day. Connect with your audience with real, in-the-moment video content. Here are some tips on getting started and succeeding at Facebook and Instagram Live: Add Value. Think about the intention of...

Balsamic Glazed Brussels Sprouts With Bacon, Cranberries, Walnuts, And Blue Cheese

By Shannon Joyce, Account Coordinator  Prep time: 15 minutes Total time: 45 minutes Preheat oven to 450 degrees Ingredients: Sprouts  1.5 pounds Brussels sprouts, trimmed and halved lengthwise  15 cloves garlic, peeled  1/4 cup olive oil  Kosher salt and freshly ground black pepper  1/4 cup Honey Balsamic Glaze (recipe follows)  1/2 cup chopped toasted walnuts 1/4 cup crumbled...

Should Local Jewelers Sell Online?

by Charles Pobee-Mensah, Director of Digital Marketing Amazon is getting scary. They’ve disrupted some brick and mortars and decimated others. So when news broke that they might be starting to encroach on the jewelry industry with its own line, the natural reaction is to think about how to protect your business. Could selling online be the way...

TV Commercials Just In Time For The Holidays

by Ashley Bowen, Account Coordinator  We’re offering any commercial in any of our popular TV commercial series for a limited time only price of $1250 each! TV is a great way to drive business and attract new customers, especially during the holidays. We can help you easily produce high-quality commercials at a price you can afford. Find out...

Fresh Fig & Ricotta Cake

By Ellen Fruchtman, President  This Fig and Ricotta masterpiece is right out of the brand-new Ina Garten cookbook, Cook Like A Pro, just hitting the stands. We’d love to share it with you as a sneak peek. Or as Ina always says, “How easy is that?”. Get the recipe here. Ingredients: 10 tablespoons (1¼ sticks) unsalted butter, at room...

schmooze and you won’t lose.

Schmooze And You Won’t Lose.

by Ellen Fruchtman, President In advertising and marketing, we’re on a constant trajectory - to find the most cost-efficient places our clients can communicate their message to people who have a propensity to buy fine jewelry. In the beginning days of my career, that was a relatively easy task. You took a road (or two) and you...

Butternut Squash Risotto

Butternut Squash Risotto

by Angie Ash, Executive Vice President Don’t like butternut squash? You will after tasting this delicious recipe! Ingredients: 7 cups low-sodium chicken broth 1 tablespoon extra-virgin olive oil 1 small onion, chopped 2 tablespoons butter, divided 4 cups cubed butternut squash (from a 2 1/2-lb. squash)  3 cloves garlic, minced 2 cups Arborio rice 1/2 cup white wine 1 cup freshly grated Parmesan 2 tablespoons freshly chopped sage Directions: In a medium saucepan...