Fruchtman Findings
Industry insights from the jewelry marketing experts.
Is your name Lewis?
By Angie Ash, Executive Vice President Lewis Jewelers in Houston, Texas and Lewis Jewelers in Ann Arbor, Michigan have hired...
5 Steps To Take When Your Online Campaign Misses the Mark
by Charles Pobee-Mensah, Director of Digital Marketing No one likes seeing low numbers. We all know the feeling of seeing...
The digital advertising medium you need in your arsenal.
By Ashley Bowman, Account Coordinator Our very own Shane O’Neill, Vice President, and digital media guru shared his insight on...
6 Social Media Mistakes Brands Should Avoid
Mistakes happen and we all make them but here are 6 social media mistakes you can and should avoid. 1....
Jeweler Gives Nod to HBO’s “Game of Thrones” with “Bend the Knee” Campaign
WALTERS & HOGSETT JEWELERS in Boulder, CO, knew that “winter was coming” — and they decided to take action. The...
Demystifying SEO: A Simple Explanation for Jewelers
by Charles Pobee-Mensah, Director of Digital Marketing You’re not alone. A lot of people don’t really understand what SEO is,...
Are You Ready To “Show Up” In 2019?
by Shane O’Neill, Vice President How we show up to various events, work, gatherings, etc. can say a lot about...
The Importance Of Content Marketing
By Shannon Joyce, Account Manager Marketing is an ever-evolving and adapting concept. However, as we move into the holiday season,...
