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Home / Findings / Category_Digital Marketing

Fruchtman Findings

Industry insights from the jewelry marketing experts.

Should Local Jewelers Sell Online?
October 29 2018
Should Local Jewelers Sell Online?

by Charles Pobee-Mensah, Director of Digital Marketing Amazon is getting scary. They’ve disrupted some brick and mortars and decimated others....

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The New TV
October 15 2018
The New TV

by Shane O'Neill, Vice President As with everything in this digital age, times are changing at a rapid pace. It...

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SEO and Paid Search
July 30 2018
The Yin & Yang of Digital Marketing

by Shane O'Neill, Vice President Doing business in 2018 and beyond is only increasing, anchored by your website. I know,...

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Marketing Apocalypse
June 25 2018
The Four Horsemen of the Marketing Apocalypse

by Shane O'Neill, Vice President Let’s be honest. Today’s jewelry market is hyper-competitive. The rise of digital marketing and the...

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How To Start Your Digital Marketing
May 25 2018
Before You Start Digital Marketing, Do This.

by Shane O'Neill, Vice President Here’s a Plan You Should Stick to, See Truth is, I sees it all. I...

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Jewelry Retail Website
May 14 2018
Top 5 Must Haves for a Great Jewelry Store Website

by Charles Pobee-Mensah, Director of Digital Marketing Have you ever gone to a website that impressed you at first glance?...

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Adult Swim
April 23 2018
Adult Swim Only

by Shane O'Neill, Vice President When I was a kid, my grandmother took us to swimming lessons every weekend. The...

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Keeping Up With Social Media
April 16 2018
Keeping Up With Social Media

by Logan Taylor, Social Media Coordinator I’m sure you’ve all heard of the major changes that are continuing to happen...

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