Fruchtman Findings
Industry insights from the jewelry marketing experts.
When the Going Gets Tough
One of the greatest commercials was released on June 27th from sports drink giant, Gatorade. It is not only a...
Smart Speaker Marketing Has Arrived
Since its initial release in November 2014, Amazon’s Echo has proven to be a success. Millions of people are now...
Digital Marketing Gone Stupid
Digital marketing; the greatest marketing disrupter in decades is stupid. It’s a ridiculous waste of money and no one ever...
The Nostalgia of Technology
In this ever-faster moving world of tech, nostalgia runs deep. Check out these trivia tidbits to see some fun facts...
The New Retail
Unless you’ve been hiding under a rock, it’s hard to imagine not recognizing business has changed. But, what has driven...
Is Your Site Secure?
If your website has any search or data entry fields, and whose doesn't, October's update to the Google Chrome browser...
Diving the Digital Marketing Ocean
One of my favorite places to vacation is St. Croix, in the US Virgin Islands. I love the place because...
Oops, Google Did It Again
Just when you think you have your AdWords campaigns performing nicely, Google switches up the program. In case you were...