Fruchtman Findings
Industry insights from the jewelry marketing experts.
The Jewel in the Crown of Digital Marketing
by Pat Giammarco, SEO Specialist In the realm of digital marketing for jewelry stores, content reigns supreme. Crafting compelling, informative,...
Preparing for JCK
by Ashley Buckowing, Art Director If you’re anything like us, you’ve already been mentally preparing for JCK 2024 for months....
Cultivating Employee Happiness
by Abbey Ellis, Account Coordinator The success of a business relies heavily on its employees. If employees feel cared for...
The Power of Persuasion
by Sarah Roush, Graphic Designer + Digital Marketing Assistant We live in a world of persuasion. Buy this, try this,...
Monitoring Email Send Times
by Ashley Buckowing, Graphic Designer It’s a known fact that sending emails Monday - Friday are all a pretty good...
Vintage Vogue: Tapping into Pinterest’s Top Wedding Jewelry Trends for 2024
by Hannah Hoyer, Social Media Marketing Manager Pinterest’s 2024 Wedding Report shows that the allure of vintage jewelry styles is...
Staying on Top of the Trends
by Samantha Cialdella, Account Coordinator Keeping up with marketing trends can feel like an endless task. However, there are a...
5 Ways to Optimize Your Website Images to Benefit Your SEO
by Ryan Leisure, Senior Web Manager Optimizing and naming images for SEO on a jeweler website is crucial for enhancing...