By Shane O'Neill, Vice President Just about every business is in the social media game now and most are failing to use their social media channels even in a moderately successful way. If you think you can hand off your social media presence to some service for $195 a month, you’re not even in the game. If...
By Ellen Fruchtman, President Elleard Hefferin Fine Jewelers has joined Fruchtman Marketing as a new full-service client and we couldn’t be more excited! Located in the affluent suburb of Clayton, MO (right outside of St. Louis), Fruchtman Marketing has been hired to develop a new strategy for the company to include both traditional and digital tactics. To...
By Micheal Fruchtman, CFO For the Bowl 1 cup dried rice or another cooking grain of your choice 1 to 2 sweet potatoes (about 1.5 pounds) 1 large bundle broccoli (about 1 pound) 1 to 2 tablespoons olive oil Coarse or kosher salt Freshly ground black pepper 1 teaspoon white sesame seeds 1 teaspoon black sesame seeds For the Miso-Sesame Dressing 1 tablespoon minced fresh ginger 1 small...
By Angie Ash, Executive Vice President Years ago, before the Internet, business and product reviews weren’t necessarily relevant to a company’s success or failure. If a company disappointed a customer, a phone call was likely placed, or a letter mailed to voice displeasure. When a customer was extremely thrilled with a product or service, there may also...
By Shane O'Neill, Vice President This past Thursday Queen Elizabeth II posted on Instagram for the first time. While the average user age on Instagram is somewhere between 25 and 34, that hasn't stopped the monarch from reaching out to her peeps. Social media knows no age limit as it continues to bring in new users both...
