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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
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Tuesday Tips & Tricks

Industry insights from the jewelry marketing experts.

Apple Braid

Apple Braid - more recipes here. Serves 10-12 INGREDIENTS 1 (8 ounce) package refrigerated crescent dinner rolls 2 tablespoons flour 2 medium Granny Smith apples 1⁄3 cup sugar 1⁄4 teaspoon cinnamon 1⁄8 teaspoon nutmeg 1⁄8 teaspoon ground cloves 2 teaspoons butter, melted   GLAZE 1⁄4 cup powdered sugar 1 tablespoon milk   DIRECTIONS Preheat oven to 375°. Unroll crescent dough and place in bottom of 9x13 inch baking dish. Lightly sprinkle with flour. Roll dough until...

The Biggest Google Logo Update In 16 Years!

Google just released their biggest logo update, ever! And this is huge news for designers and Google-fanatics everywhere! They have selected an entirely new typeface that is sans-serif. Google created their own font for their new logo called Product Sans. This new typeface, created by Google, has more legibility at tiny sizes than their own logo. Google...

Not Such a Clear Process

Last week, De Beers released a reprint of a very recent article entitled "Dirty Diamonds," which was featured in the August 27 issue of "Time." The article highlighted the conflict and misery still found in the diamond mines of the Congo and pointed out the pitfalls of the Kimberley Process. As I'm sure all of you know, the Kimberley Process,...

Fresh Peach Cake

Ingredients 1/4 pound (1 stick) unsalted butter, at room temperature 1 1/2 cups sugar 2 extra-large eggs, at room temperature 1 cup sour cream, at room temperature 1 teaspoon pure vanilla extract 2 cups all-purpose flour 1 teaspoon baking soda 1 teaspoon baking powder 1/2 teaspoon kosher salt 1 teaspoon ground cinnamon 3 large ripe peaches, peeled, pitted, and sliced 1/2 cup chopped pecans Directions Preheat the oven to 350°...

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