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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
6800 West Central Avenue Building F Toledo, Ohio 43617
(419) 539-2770
suits@fruchtman.com
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Tuesday Tips & Tricks

Industry insights from the jewelry marketing experts.

Some April Fools’ Day Gold

I’ve always found April Fools’ Day to be pretty lame. Sure, I laugh when my kids play an April Fools’ Day joke on me, but that’s my job as a Dad. A day devoted to grown men and women deciding to be an amateur comedian for a day, though? I’ll pass. Especially with social media these days,...

Fabergé Creates The Ultimate Easter Egg

It has been nearly 100 years since Fabergé created its last Imperial Egg, but the company has returned to its roots, creating a incredible new egg.  According to National Jeweler, Fabergé’s new Pearl Egg required the work of 20 artisans. Its design was inspired by the creation of a pearl within an oyster – the mother-of-pearl outside...

Bacon Marmalade

Bacon Marmalade 1 pound Bacon 1 White Onion 1/2 Cup Brown Sugar 1/2 Cup Apple Cider Vinegar 2 tablespoons Whole Grain Mustard Fresh Cracked Pepper Cut the bacon into small strips and finely mince the onions. Cook the bacon in a large sauté pan on high heat until crispy and perfectly browned. Use a slotted spoon to remove the bacon and set aside....

Relevancy in Digital Marketing

April Fools’ Day has just passed, and with it, the slew of practical jokes from brands that jumped on-board the marketing train for the occasion. It seems as though every brand tried to add to the mix to be relevant that day. Opinions on their relevancy range from amused to annoyed, but nonetheless, these brands received...

Fana Launches New Retail Portal

Fruchtman Marketing is pleased to announce we’ve launched and are maintaining the new website retail portal for jewelry designer Fana, New York. The portal, created for retail jewelers and their sales associates, provides support for sales training, product details, and marketing resources for the brand. It also allows for individual associates to track their performance and...

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