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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
6800 West Central Avenue Building F Toledo, Ohio 43617
(419) 539-2770
suits@fruchtman.com
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Tuesday Tips & Tricks

Industry insights from the jewelry marketing experts.

Unsubscribing to Bad Email Practices

by Angie Ash, Executive Vice President Toward the end of 2018, as I was going through my morning email, it struck me how much “junk” email I had been accumulating. Not spam, these were emails I had opted into receiving, some delusional, like the notion that someday I’ll actually win HGTV’s dream house giveaway. (Insert loud laughter...

Greek Feta Dip

By Shannon Joyce, Account Coordinator  This recipe is a great complement to classic hummus, and is a quick and easy treat! Ingredients 12 ounces feta cheese 1 cup Greek yogurt 1 8-ounce block cream cheese, softened 1/4 cup extra-virgin olive oil, plus more for drizzling Juice and zest of 1 lemon Kosher salt Pinch crushed red pepper flakes 2 tablespoons freshly chopped dill, plus more for garnish 1/2 cup...

The digital advertising medium you need in your arsenal.

By Ashley Bowman, Account Coordinator  Our very own Shane O’Neill, Vice President, and digital media guru shared his insight on an important but often overlooked advertising option: 6 second YouTube bumper ads at the Centurion Jewelry Show in Scottsdale. If you want to reach millennials or television advertising is beyond your budget, YouTube advertising, in particular 6-second bumper...

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