by Charles Pobee-Mensah, Director of Digital Marketing How do you know if your marketing is working? It’s not always straightforward. The internet has made it easy to figure out where online sales come from, but jewelers still find that their customers want to buy in-store. Enter call tracking. Website call tracking can tell you how the people calling your...
by Ellen Fruchtman, President If it’s summer, it’s Strawberry Shortcake time! And, this recipe is easy and delicious… Strawberries • 6–7 cups quartered strawberries • 1/4 cup + 2 tablespoons sugar, divided • 1 teaspoon pure vanilla extract Whipped Cream • 1 cup (240ml) heavy cream OR feel free to use Cool Whip Biscuits • 3 cups all-purpose flour • 1/4 cup granulated sugar • 2 tablespoons...
by Charles Pobee-Mensah, Director of Digital Marketing Every time you make a sale, you have a new opportunity. This is the moment the customer loves you the most. The moment they were willing to part with their hard-earned money because of the value that you offered them. I wish this moment could last forever. Though it can’t,...
by Angie Ash, Executive Vice President On a quest to find out what holds millennials back from buying fine jewelry, I got some answers that may lend you a little insight. Recently, I went around our office and talked to the ladies of our mainly millennial staff, asking them questions about jewelry, what they like, and what they...
by Michael Fruchtman, CEO/CFO We all know AI is going to change the face of retail. Treedy.ai has come up with a process for turning your 2D photos into 3D in a fraction of the time and a fraction of the cost compared to other AI companies. As more people are shopping online, they want to know how...
