Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
6800 West Central Avenue Building F Toledo, Ohio 43617
(419) 539-2770
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Tuesday Tips & Tricks

Industry insights from the jewelry marketing experts.

Balsamic Glazed Brussels Sprouts With Bacon, Cranberries, Walnuts, And Blue Cheese

By Shannon Joyce, Account Coordinator  Prep time: 15 minutes Total time: 45 minutes Preheat oven to 450 degrees Ingredients: Sprouts  1.5 pounds Brussels sprouts, trimmed and halved lengthwise  15 cloves garlic, peeled  1/4 cup olive oil  Kosher salt and freshly ground black pepper  1/4 cup Honey Balsamic Glaze (recipe follows)  1/2 cup chopped toasted walnuts 1/4 cup crumbled...

Should Local Jewelers Sell Online?

by Charles Pobee-Mensah, Director of Digital Marketing Amazon is getting scary. They’ve disrupted some brick and mortars and decimated others. So when news broke that they might be starting to encroach on the jewelry industry with its own line, the natural reaction is to think about how to protect your business. Could selling online be the way...

TV Commercials Just In Time For The Holidays

by Ashley Bowen, Account Coordinator  We’re offering any commercial in any of our popular TV commercial series for a limited time only price of $1250 each! TV is a great way to drive business and attract new customers, especially during the holidays. We can help you easily produce high-quality commercials at a price you can afford. Find out...

Fresh Fig & Ricotta Cake

By Ellen Fruchtman, President  This Fig and Ricotta masterpiece is right out of the brand-new Ina Garten cookbook, Cook Like A Pro, just hitting the stands. We’d love to share it with you as a sneak peek. Or as Ina always says, “How easy is that?”. Get the recipe here. Ingredients: 10 tablespoons (1¼ sticks) unsalted butter, at room...

schmooze and you won’t lose.

Schmooze And You Won’t Lose.

by Ellen Fruchtman, President In advertising and marketing, we’re on a constant trajectory - to find the most cost-efficient places our clients can communicate their message to people who have a propensity to buy fine jewelry. In the beginning days of my career, that was a relatively easy task. You took a road (or two) and you...