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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
6800 West Central Avenue Building F Toledo, Ohio 43617
(419) 539-2770
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Tuesday Tips & Tricks

Industry insights from the jewelry marketing experts.

Visionaries Wanted.

by Ellen Fruchtman, President The road is winding when it comes to business. Sometimes uphill. Sometimes downhill. And, everything in-between. We’re reading article after article about how businesses weathered the COVID storm and how those that thrived made the necessary adjustments. Necessity is the mother of invention. But, what if we weren’t always driven by necessity and...

Today is National Renewal Day

by Ashley Bowen, Account Coordinator Many people think of May 4th as Star Wars Day because of the correlation to the movie and “May the 4th be with you”. May 4th is also National Renewal Day, though. This is a great opportunity to pause and reflect on the goals you may have set for yourself at the...

Sour Cherry Fritters

by Charles Pobee-Mensah, Director of Digital Marketing Sour Cherries are only around for a few short weeks. If you're able to pick some this year, here is a recipe to get you ready. Sour Cherry Fritters 1 cup flour (sifted)2 tablespoons sugar1 teaspoon baking powder2 eggs (separated)½ teaspoon salt3 tablespoons water1 cup pitted sour cherries Sift together the flour, baking...

Make Instagram Casual Again

by Kristy Cartmell, Designer/Social Media Specialist This is a phrase I keep seeing pop up on my Instagram feed, especially amongst influencers’ captions and their recent posts so I wanted to investigate. For so long, we’ve known Instagram to be a well-polished, curated portfolio of our lives. We always want to put our best foot forward, and...

Ricotta & Pesto Crostini

by Hayley Lardinais, Account Coordinator This is the easiest appetizer or snack to bring to a gathering, with the biggest pay-off. You definitely won’t have to worry about taking leftovers home with you. They may not be the prettiest, but boy, do they taste good! Ricotta & Pesto Crostinis 1 french baguette (sliced)olive oil (to taste)ricotta cheese (to...

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