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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
6800 West Central Avenue Building F Toledo, Ohio 43617
(419) 539-2770
suits@fruchtman.com
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Tuesday Tips & Tricks

Industry insights from the jewelry marketing experts.
Pumpkin Chocolate Chip Bread

Pumpkin Chocolate Chip Bread

by Ashley Bowen, Account Coordinator Fall is in the air and pumpkin is the perfect ingredient to use in your baking. This recipe is great for breakfast or an afternoon treat. Ingredients: 1 3/4 cups all-purpose flour 1 teaspoon baking soda 2 teaspoons ground cinnamon 1/4 teaspoon ground nutmeg 1/4 teaspoon ground cloves 3/4 teaspoon salt 2 large eggs ...

Ice cream flavors

I Just Want Chocolate

by Angie Ash, Executive Vice President Marketing Campaigns are like Ice Cream Flavors. At Fruchtman, we’re in the midst of testing out the capabilities our project management software offers. We decided one of the tests should be fun, because who really looks forward to testing out software capabilities, right? Someone on our team threw out the idea of...

Corinne Jewelers - Bday Card Program

Make A Wish!

by Michael Fruchtman, CFO Our birthday card program is catching fire. Do you want to start a birthday or anniversary card program for your store? Here’s what Ryan Blumenthal, of Corinne Jewelers, has to say: "I used the birthday and anniversary program for years and it was enormously successful. To be honest, I took a hiatus and decided to...

Creamy Caramel Dip

Creamy Caramel Apple Dip

by Charles Pobee-Mensah, Director of Digital Marketing Ingredients 1 package of cream cheese 1 tablespoon vanilla Brown sugar Directions Soften Cream cheese. Take cream cheese and mix in about a tablespoon of vanilla. Mix in about half of a 1 pound bag of brown sugar. Thoroughly mix by hand or, for best results, beat with an electric mixer until...

Basic Website Analytics

Basic Website Analytics for Jewelers

by Charles Pobee-Mensah, Director of Digital Marketing In a previous article, we discussed 5 Free Tools From Google To Further Your Marketing. Google Analytics is quite possibly the most important tools in that list. Last time, we briefly talked about the new Analytics Intelligence feature that helps you get answers about your website just by typing questions...