Marketing Ideas Part 4: Tips to Help You Get Ready for Reopening | Read Now!
logo
Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
6800 West Central Avenue Building F Toledo, Ohio 43617
(419) 539-2770
suits@fruchtman.com
Follow us

Charles Articles Tag

Mobile Website

Are You Checking Your Website on Your Phone?

by Charles Pobee-Mensah, Director of Digital Marketing For a jeweler, checking your website is work. And most jewelers have computers for doing work. So, most of the time when jewelers check their websites, it’s on a computer. But is that how your customers view your website? Nope. Your Customers Find You On Their Phones Ok, it’s not literally all...

3 Tips for preventing a website access nightmare

3 Steps to Prevent a Website Access Nightmare

by Charles Pobee-Mensah, Director of Digital Marketing We see it all the time. A new jeweler is ready and excited to get started with us. They can’t wait to see how the new ad campaigns and website changes will affect their business. Then the jeweler realizes that nothing can get started. They don’t have the right access...

Basic Website Analytics

Basic Website Analytics for Jewelers

by Charles Pobee-Mensah, Director of Digital Marketing In a previous article, we discussed 5 Free Tools From Google To Further Your Marketing. Google Analytics is quite possibly the most important tools in that list. Last time, we briefly talked about the new Analytics Intelligence feature that helps you get answers about your website just by typing questions...

Online Marketing

3 Misunderstood Facts About Online Jewelry Marketing

by Charles Pobee-Mensah, Director of Digital Marketing Marketing your jewelry business online may work differently from what you imagine. Here are three important, yet commonly misunderstood facts you need to know: 1. Online Isn’t All That Different from Traditional You may hear a lot about tracking, conversion rates, and “big data” when it comes to online marketing. The impression...