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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
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Customer Service Tag

Do You Send Your Customers Emails? Try a Survey!

by Angie Ash, EVP There are so many reasons why retail jewelers send their customers professional-looking and engaging emails. For one, technology has made it easy to create engaging and beautiful correspondence. With just a few clicks, you can send your customers information about an event, include links to landing pages, and even ask for an RSVP....

Are you better?

By Ellen Fruchtman How do I gain market share? How do I increase referrals? How do I increase sales? How do I become like (fill in the blank jeweler)?  How many times have you asked one, if not all of these questions, at some point in your business life? When all you really need to do is look inward...