The “buzz” around a high-profile fashion event (like the Oscars) always impacts the consumer market. The excitement from this year’s February 28th Academy Awards has settled and there are authentic trends that are transferring to everyday life.
Some of the biggest trends coming out of this year’s Oscars are the resurgence of pearls, the focus on great bracelets and the desire for that fairy-tale feeling. Check out a few of these trends here.
Listen for the jewelry “buzz” around events and the impact they have on customer preferences. That way, you can be ready when you customers come in asking if you have these styles. Of COURSE you do!
Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
Midwest: Toledo, Ohio
West Coast: Rancho Mirage, California
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