Fruchtman Findings
Industry insights from the jewelry marketing experts.
The Impact of AI Overviews in Search on Google Paid Search Ads
As AI-driven overviews become a bigger part of Google’s search experience, advertisers need to be ready for some serious changes...
Optimizing Product Pages for Luxury Jewelry: Key Tips
In luxury jewelry e-commerce, a well-designed product page is crucial for driving sales.
Chocolate Chip Cookies
There's something undeniably comforting about the warm, gooey goodness of chocolate chip cookies, a timeless treat that never fails to...
‘Tis the Season of Giving: How You Can Make a Difference This Holiday Season
"Tis the Season of Giving" serves as a reminder that philanthropy can be woven into the very fabric of the...
A Warm Welcome to Lavalier Personal Jewelry Insurance
Join us in welcoming Lavalier Personal Jewelry Insurance to the Fruchtman team!
Eggs Benedict – Shacked
Elevate your brunch game with this delightful twist on a classic dish that combines rich flavors and satisfying textures. This...
At Your Service…
Service with a Sparkle. Service calls are proactive—you’re offering your customer something valuable with no strings attached. And that can...
GA4's Shift from Pageviews to Events
GA4 revolutionizes analytics with event-based tracking, cross-device insights, and enhanced privacy features, making it a significant upgrade from Universal Analytics.
