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Home / Findings

Fruchtman Findings

Industry insights from the jewelry marketing experts.

Crustless Cranberry Pie
April 15 2026
Crustless Cranberry Pie

Tart cranberries, buttery richness, and a hint of almond come together in this simple crustless cranberry pie that’s as easy...

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The New Bridal Playbook
April 02 2026
The New Bridal Playbook

The engagement ring category is not slowing down. It is recalibrating.

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Welcome Zorells Jewelry!
April 02 2026
Welcome Zorells Jewelry!

We’re proud to welcome Zorells Jewelry to the Fruchtman family! Based in Bismarck, ND, they’re renowned for exceptional diamonds, engagement...

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Easy Picnic Pasta Salad
March 31 2026
Easy Picnic Pasta Salad

Bright, colorful, and packed with flavor, this easy picnic pasta salad is the kind of dish that disappears fast at...

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The Unexpected Retail Lesson from Barnes & Noble
March 18 2026
The Unexpected Retail Lesson from Barnes & Noble

What can Barnes and Noble’s surprising comeback teach independent jewelers about competing with online retailers and winning? 

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Your Website Isn’t Selling. Your Images Are.
March 18 2026
Your Website Isn’t Selling. Your Images Are.

In luxury ecommerce, the right imagery doesn’t just showcase your product, it builds trust, answers questions, and ultimately drives the...

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Heath Bar Cookies
March 17 2026
Heath Bar Cookies

If you’re craving something irresistibly sweet, crunchy, and chocolatey, these Heath bar cookies are about to become your new go-to...

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Natural Diamond Pricing
March 05 2026
Natural Diamond Pricing

Historically low natural diamond pricing is a stress test. It punishes undisciplined inventory and pricing, but it rewards jewelers who...

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