Why Fruchtman?
When it comes to marketing, you have choices. The hard part is choosing the right partner and that’s where we come in.
30 years of experience exclusively in the jewelry industry
A Proven Partner
When it comes to marketing in the jewelry industry, we’re not new here. Fruchtman Marketing brings over 30 years of experience exclusively in the jewelry industry. That kind of focus isn’t just rare, it’s a big reason clients stay with us for the long haul.
We’ve worked with some of the most respected names in retail, manufacturing, and trade organizations. And through it all, one thing’s remained the same: We get results. From major seasonal campaigns to long-term growth strategies, we bring data-backed insight, real industry knowledge, and a deep commitment to your success.
Experts Who Know Jewelry
At Fruchtman, we’re not just marketers—we’re jewelry industry pros. Our leadership team includes people who’ve been on the sales floor, managed stores, trained teams, and lived the retail life. That hands-on experience means we understand your challenges and opportunities in a way few agencies can.
We’re also recognized thought leaders. You’ll find us contributing to top industry publications, speaking at major trade events, and leading conversations around what’s next in jewelry marketing. From evolving consumer behavior to the latest digital strategies, we help you stay ahead of the curve—and your competition.
Our leadership team includes people who’ve been on the sales floor.
Nothing is plug and play, we build your budget with intention.
Marketing That Fits You
No two jewelers are exactly alike. That’s why we never take a one-size-fits-all approach. Every client we work with gets a dedicated team that takes the time to understand your business, your goals, and your market.
We help you map out your marketing budget with intention, build strategies that make sense for your store, and handle the day-to-day details that keep everything running smoothly. It’s a thoughtful, personalized process built around what matters most to you. Because great marketing isn’t just about big ideas—it’s about getting the right results, the right way.
“In an industry full of agencies that claim to know jewelry, most barely scratch the surface. Generic strategies, recycled ideas, and zero real retail insight—that’s what you’ll get elsewhere. At Fruchtman, jewelry marketing isn’t a sideline. It’s our specialty. For over 30 years, we’ve lived and breathed this industry. We know the audience, the seasons, the buying patterns—and more importantly, we know how to drive results. So when it comes to marketing your jewelry business, you can gamble with the rest… or partner with the best.”
