Fruchtman Findings
Industry insights from the jewelry marketing experts.
Scott's Custom Jewelers Partners with Fruchtman for New Website
Fruchtman Marketing is excited to announce the development of a new website for Scott's Custom Jewelers of Dublin, Ohio.
AJS: The Outsider Advantage | From Clicks to Cash
We're excited to take the stage at the 2026 Atlanta Jewelry Show! Join Fruchtman Marketing CEO Erin Moyer-Carballea and COO...
Make the Most of Your Online Marketing
Meet us at RJO on Saturday, August 1, to hear from Fruchtman's Shane O'Neill how you can make the most...
Why Shoppers Abandon Their Carts—and How Jewelry Websites Can Win Them Back
Getting customers to add jewelry to their cart is only half the battle. Discover a few simple ways to reduce...
Welcome Martin Binder Jeweler
We're excited to welcome Martin Binder Jeweler to our growing Fruchtman Marketing family.
The More Marketing Changes, the More Emotion Matters
This week, we’re reflecting on Ellen Fruchtman’s recent interview with The Jewelry Wire and the timeless marketing lesson at the...
Google Business Profile Is Still a Jewelry Store Powerhouse
Your Google Business Profile may be the most overlooked digital marketing tool your jewelry store has. Keep reading to discover...
Welcome Harris Jeweler!
We’re excited to welcome Harris Jeweler to the Fruchtman Marketing family. With 80 years of trusted service and three generations...
