Fruchtman Findings
Industry insights from the jewelry marketing experts.
Reaching Today’s and Tomorrow’s Jewelry Buyers
Discover how Millennials and Gen Z are shaping the future of luxury jewelry—and how local jewelers can adapt to engage...
The Importance of Local SEO for Jewelry Stores
Want to attract more local customers to your jewelry store? With the right Local SEO strategies, you can shine online,...
Social Advertising That Amazes: Strategy to ROI
Jewelry retailers need to impress in an instant. Online, that means creating ads with the kind of sparkle that stops...
Maximizing E-commerce Revenue Through Strategic Upselling
Want to maximize e-commerce sales effortlessly? Discover powerful upselling strategies—bundling, time-sensitive deals, and seamless checkout integration—that drive bigger purchases and...
The Art of Authenticity: Elevating the Luxury Jewelry Experience
Authenticity is the foundation upon which extraordinary luxury experiences are built, transforming a transaction into a lifelong relationship.
Still the One
When it comes to digital marketing, new isn't always better. Sometimes the one you know is "Still the One."
Don’t Miss These Valentine’s Trends
If you want to make the most profits from fashion jewelry, you have to pay attention to fashion trends. Looking...
The Future of AI-Driven Search: Preparing for AEO and AEQ
With the rise of AI-driven search and digital assistants, adapting to Answer Engine Optimization (AEO) and Answer Experience Quality (AEQ)...