Fruchtman Findings
Industry insights from the jewelry marketing experts.
Give Your Holiday Creative Room to Breathe
Holiday marketing doesn’t have to look busy to feel festive. A little restraint can make your creative feel more polished,...
Are You Marketing on Social Media—or Just Posting?
A beautiful feed can showcase your brand, but it doesn’t guarantee the right customers will ever see it. Today, effective...
Stop Making Google Guess Where Your Jewelry Store Is
Google (and people) shouldn’t have to guess where your jewelry store is. Discover four ways to strengthen your local signals...
Scott's Custom Jewelers Partners with Fruchtman for New Website
Fruchtman Marketing is excited to announce the development of a new website for Scott's Custom Jewelers of Dublin, Ohio.
AJS: The Outsider Advantage | From Clicks to Cash
We're excited to take the stage at the 2026 Atlanta Jewelry Show! Join Fruchtman Marketing CEO Erin Moyer-Carballea and COO...
Make the Most of Your Online Marketing
Meet us at RJO on Saturday, August 1, to hear from Fruchtman's Shane O'Neill how you can make the most...
Why Shoppers Abandon Their Carts—and How Jewelry Websites Can Win Them Back
Getting customers to add jewelry to their cart is only half the battle. Discover a few simple ways to reduce...
Welcome Martin Binder Jeweler
We're excited to welcome Martin Binder Jeweler to our growing Fruchtman Marketing family.
