National Jeweler
Austin, Texas—Kendra Scott is introducing its first engagement ring collection, just a month after branching out into watches. The 11-piece collection includes engagement rings and bands in 14-karat gold, all set with lab-grown diamonds ranging in size from 0.5 to 2 carats, F color and VS2 clarity.
A recent Fruchtman Marketing report noted that as the cost of living rises, couples with less to spend on an engagement ring may opt for lab-grown diamonds as a more affordable alternative to natural diamonds.
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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?
Midwest: Toledo, Ohio
West Coast: Rancho Mirage, California
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