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Home / Findings / Jewelry Marketing

Fruchtman Findings

Industry insights from the jewelry marketing experts.

Welcome RDI Diamonds!
May 14 2025
Welcome RDI Diamonds!

Join us in welcoming premier diamond supplier and international leader in the diamond industry, RDI Diamonds®, to the Fruchtman team!

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Personal Touch Marketing
October 29 2024
Personal Touch Marketing

Everyone should be ready with their holiday plans and execution of those holiday plans. What we always forget is the...

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What’s Hot: Le Vian’s Trend Forecast for 2025
July 24 2024
What’s Hot: Le Vian’s Trend Forecast for 2025

Le Vian recently released their trend forecast for 2025 and from an advertiser’s viewpoint, this is going to be a...

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Christmas In July? Easy Do’s & Don'ts to Get Our 4th Quarter Act Together
June 19 2024
Christmas In July? Easy Do’s & Don'ts to Get Our 4th Quarter Act Together

Yes, yes, I know!  It’s not even the end of June and JCK is barely over, but the trick that...

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Acrylic star trophy
May 20 2024
Best. Ever.

by Ellen Fruchtman, CEO Be all you can be. Remember that famous campaign and tagline? It was created in 2001...

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Finding Kate
April 18 2023
Finding Kate

Kate found us. Kate found us clients. Kate found us new friends. More importantly, Kate taught me. Literally everything I...

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The Jewelry Category That’s On Fire
February 17 2023
The Jewelry Category That’s On Fire

By Angie Ash, EVP As a marketing professional, I get excited when I see entrepreneurs take a product that nobody...

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8 Jewelry Trends to Watch For in 2023
February 17 2023
8 Jewelry Trends to Watch For in 2023

By Ashley Buckowing, Graphic Designer As a designer, having stunning photography of jewelry always enables me to create the best...

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