Fruchtman Findings

As we enter the 4th quarter, getting your message to your customers in an effective and eye-catching way becomes more...

Look, well, anywhere, and you’ll see companies clearly working hard to reflect diversity in their marketing. But are they doing it...

by Shane O'Neill, Vice President Have you been an active advertiser in Google Adwords Since January 1 of this year?...

by Angie Ash, Executive Vice President Even if you’re not a Harry Potter fan, (insert gasp here) you can appreciate...

Do you know what second screen advertising is? If not, it’s where consumers use a mobile device while watching television....

Tag Heuer jumps into the Luxury Smartwatch category. Although smartwatches still haven't taken the world by storm, it's clear that...

Do you know what second screen advertising is? If not, it’s where consumers use a mobile device while watching television....

Print advertising isn’t dead, and one group is out to prove it in a big way. Earlier this month, The...