Fruchtman Findings

Shane O’Neill, Vice President Things change quickly in the digital world. Before 2010 few jewelers were on Facebook or used...

by Abbey Ellis, Account Coordinator Everyone wants to belong – to have community. Brands are reshaping their marketing strategies by...

By Pat Giammarco, SEO Specialist Search engine optimization increases your visibility, ensuring you get more traffic the higher you rank....

by Ryan Leisure, Senior Web Manager WHY? Web users demand clarity. People have limited attention spans, and if your website...

We’re excited to announce that Burnell’s, a long-time client of ours located in Wichita, Kansas, is going to be launching...

To keep that momentum going, will require, yes, a little luck, but mostly, some sound strategy. What can you do...

By Ellen Fruchtman, President I just completed a 3-day stint at the Centurion Jewelry Show. One of the first speakers...

By Angie Ash, Executive Vice President We’re wrapping up our client planning calls and, as always, we’ve had some truly...