Fruchtman Findings
Industry insights from the jewelry marketing experts.
Welcome Fredric Rubel!
by Shannon Joyce, Account Coordinator We are very pleased to welcome Orange County’s Premier Jeweler, Fredric Rubel Jewelers. With two...
Tech-Trend
by Michael Fruchtman, CEO/CFO We all know AI is going to change the face of retail. Treedy.ai has come up...
Make A Wish!
by Michael Fruchtman, CFO Our birthday card program is catching fire. Do you want to start a birthday or anniversary...
When Efforts Get Results
by Shane O'Neill, Vice President Another birthday card success story! "Another $100 off birthday card redeemed. She spent $1500. Love...
Continuing To WOW!
by Angie Ash, Executive Vice President We’re celebrating another birthday card client. Our birthday card program continues to wow! We’re...
A Big Congratulations!
by Ellen Fruchtman, President To our own Schmitt Jewelers in Phoenix, AZ for their winning design in the AGTA Spectrum...
The Basic Rules of Advertising
by Ellen Fruchtman, President While so much has changed in the advertising world with the foray into digital, it’s important...
A Special Thanksgiving Guest
Have you ever sent a text to the wrong number? When Grandma Wanda did, she ended making national news (and...