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Home / Findings / Google

Fruchtman Findings

Industry insights from the jewelry marketing experts.

Are you using Google's free tools and platforms?
November 11 2022
Are you using Google's free tools and platforms?

by Ashley Bowen, Account Coordinator It’s common knowledge that Google is an internet search engine. However, Google offers many free...

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5 Tips for Better Online Findability
October 27 2022
5 Tips for Better Online Findability

By Pat Giammarco, SEO Specialist Search engine optimization increases your visibility, ensuring you get more traffic the higher you rank....

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How To Claim and Optimize Your Google My Business Page
September 19 2022
How To Claim and Optimize Your Google My Business Page

By Pat Giammarco, SEO Specialist Google My Business helps you appear in local online searches, making more people know of...

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Working Smarter, Not Harder
June 20 2022
Working Smarter, Not Harder

Instead of binging on Netflix in your downtime (before being able to goes away), consider taking a little time to...

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A Cookieless Future
May 17 2021
A Cookieless Future

by Angie Ash, EVP I have to be honest. When Google announced that it wasn’t going to replace cookies in...

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Is Your Paid Search Agency on Top of Its Game?
February 15 2021
Is Your Paid Search Agency on Top of Its Game?

by Shane O'Neill, Vice President As most are aware, online paid search (SEM) is a hyper-competitive space. Keyword strategy, audience...

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computer screen showing charts and graphs
August 24 2020
Two Ways To Better Understand Your Website Visitors

by Charles Pobee-Mensah, Director of Digital Marketing Since the start of the pandemic, the landscape has changed for local jewelry...

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Your website is your store. Treat it like one.
January 23 2017
Your website is your store. Treat it like one.

Imagine for a moment that there is a potential customer out there, eager to shop and purchase the products they...

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