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Home / Findings / Ryan Articles

Fruchtman Findings

Industry insights from the jewelry marketing experts.

The Role of Customer Reviews and Testimonials in Jewelry Sales
April 30 2025
The Role of Customer Reviews and Testimonials in Jewelry Sales

When it comes to buying jewelry online, trust is everything — and customer reviews are one of the most powerful...

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Maximizing E-commerce Revenue Through Strategic Upselling
February 21 2025
Maximizing E-commerce Revenue Through Strategic Upselling

Want to maximize e-commerce sales effortlessly? Discover powerful upselling strategies—bundling, time-sensitive deals, and seamless checkout integration—that drive bigger purchases and...

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Optimizing Product Pages for Luxury Jewelry: Key Tips
October 04 2024
Optimizing Product Pages for Luxury Jewelry: Key Tips

In luxury jewelry e-commerce, a well-designed product page is crucial for driving sales.

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Engagement ring on finger
April 17 2024
5 Ways to Optimize Your Website Images to Benefit Your SEO

by Ryan Leisure, Senior Web Manager Optimizing and naming images for SEO on a jeweler website is crucial for enhancing...

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Don't Forget to Upgrade to Google Analytics 4 (GA4)!
June 30 2023
Don't Forget to Upgrade to Google Analytics 4 (GA4)!

By Ryan Leisure, Senior Web Manager If you haven't heard by now, Universal Google Analytics will stop collecting data on...

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How to Increase Traffic to Your Shopify Store
May 19 2023
How to Increase Traffic to Your Shopify Store

Every retailer wants more traffic, and visitors to your online store are no exception. Here are 3 things you can...

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Sales on Shopify
March 11 2023
Sales on Shopify

by Ryan Leisure, Senior Web Manager To increase sales on a Shopify ecommerce site, consider implementing the following strategies: Optimize...

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Demystifying the Website Traffic and Sales Correlation
February 03 2023
Demystifying the Website Traffic and Sales Correlation

by Ryan Leisure, Senior Web Manager Your website is getting traffic, but are sales a problem? Just because your website...

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