Fruchtman Findings

If you think you’re just selling jewelry, hear me out.

Great packaging speaks volumes. It tells the customer what your brand stands for. McKinsey & Company reports that today’s luxury...

Your brand presence is more than just a logo—it’s an experience. While your logo serves as a key identifier, the...

How important is consistency and frequency? When the average person is consuming over 6,000 ads per day, it could be...

by Pat Giammarco, SEO Specialist In the realm of digital marketing for jewelry stores, content reigns supreme. Crafting compelling, informative,...

by Sarah Roush, Graphic Designer and Digital Marketing Assistant Is your tagline boring and forgettable? We recently updated a client’s...

by Abbey Ellis, Account Coordinator In the industry, brand positioning is essential for setting you apart from the competition and...

by Ashley Buckowing, Art Director So you feel like you really have a handle on your business's aesthetic, but how...