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Home / Findings / Ecommerce

Fruchtman Findings

Industry insights from the jewelry marketing experts.

Maximizing E-commerce Revenue Through Strategic Upselling
February 21 2025
Maximizing E-commerce Revenue Through Strategic Upselling

Want to maximize e-commerce sales effortlessly? Discover powerful upselling strategies—bundling, time-sensitive deals, and seamless checkout integration—that drive bigger purchases and...

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Woman online shopping for jewelry
June 07 2024
Sparkling Transformations: How AI is Revolutionizing Online Jewelry Shopping

With advancements in AI, the landscape of jewelry shopping is undergoing a profound transformation.

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How to Increase Traffic to Your Shopify Store
May 19 2023
How to Increase Traffic to Your Shopify Store

Every retailer wants more traffic, and visitors to your online store are no exception. Here are 3 things you can...

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3 Ways to Increase Conversions on Your Ecommerce Website Now
February 10 2023
3 Ways to Increase Conversions on Your Ecommerce Website Now

by Ryan Leisure, Senior Web Manager With many retailers making the shift to a Shopify site, here are 3 tried...

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The Importance of Shopify and Ecommerce
October 17 2022
The Importance of Shopify and Ecommerce

While your website may be the greatest marketing tool at your disposal, the ability to have your customers shop and...

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Buy Now, Pay Later?
January 17 2022
Buy Now, Pay Later?

By Shane O’Neill, Vice President There’s a “new” e-commerce payment option trend that’s growing fast, referred to as Buy Now,...

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The Truth About eCommerce
August 16 2021
The Truth About eCommerce

by Shane O’Neill, Vice President Having eCommerce activated on your website is becoming a common talking point, although many retailers...

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The Return of Desktop During COVID
August 31 2020
The Return of Desktop During COVID

by Charles Pobee-Mensah, Director of Digital Marketing For a long time now, mobile website visits have been higher than desktop...

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