Fruchtman Findings
Industry insights from the jewelry marketing experts.
How to Harness Local SEO
By Pat Giammarco, SEO Specialist Elevate your jewelry store's visibility in your local community by harnessing the power of local...
Don't Forget to Upgrade to Google Analytics 4 (GA4)!
By Ryan Leisure, Senior Web Manager If you haven't heard by now, Universal Google Analytics will stop collecting data on...
Are you using Google's free tools and platforms?
by Ashley Bowen, Account Coordinator It’s common knowledge that Google is an internet search engine. However, Google offers many free...
5 Tips for Better Online Findability
By Pat Giammarco, SEO Specialist Search engine optimization increases your visibility, ensuring you get more traffic the higher you rank....
How To Claim and Optimize Your Google My Business Page
By Pat Giammarco, SEO Specialist Google My Business helps you appear in local online searches, making more people know of...
Working Smarter, Not Harder
Instead of binging on Netflix in your downtime (before being able to goes away), consider taking a little time to...
A Cookieless Future
by Angie Ash, EVP I have to be honest. When Google announced that it wasn’t going to replace cookies in...
Is Your Paid Search Agency on Top of Its Game?
by Shane O'Neill, Vice President As most are aware, online paid search (SEM) is a hyper-competitive space. Keyword strategy, audience...