Fruchtman Findings
Industry insights from the jewelry marketing experts.
The Impact of AI Overviews in Search on Google Paid Search Ads
As AI-driven overviews become a bigger part of Google’s search experience, advertisers need to be ready for some serious changes...
Google Ads
by Shane O'Neill, Vice President Have you been an active advertiser in Google Adwords Since January 1 of this year?...
Facebook Advertising vs. Google Ads
In today's segment, we are fielding questions jewelers have about marketing. The question is, "What platform do prefer more, Google...
Oops, Google Did It Again
Just when you think you have your AdWords campaigns performing nicely, Google switches up the program. In case you were...