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Home / Findings / Google Ads

Fruchtman Findings

Industry insights from the jewelry marketing experts.

The Impact of AI Overviews in Search on Google Paid Search Ads
October 04 2024
The Impact of AI Overviews in Search on Google Paid Search Ads

As AI-driven overviews become a bigger part of Google’s search experience, advertisers need to be ready for some serious changes...

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Google Ads
April 13 2020
Google Ads

by Shane O'Neill, Vice President Have you been an active advertiser in Google Adwords Since January 1 of this year?...

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Facebook Advertising vs. Google Ads
April 15 2019
Facebook Advertising vs. Google Ads

In today's segment, we are fielding questions jewelers have about marketing. The question is, "What platform do prefer more, Google...

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Oops, Google Did It Again
April 18 2016
Oops, Google Did It Again

Just when you think you have your AdWords campaigns performing nicely, Google switches up the program. In case you were...

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