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Home / Findings

Fruchtman Findings

Industry insights from the jewelry marketing experts.

Photography Changes The Game
October 16 2023
Photography Changes The Game

by Ashley Buckowing, Graphic Designer I cannot talk enough about how important photography is in marketing, especially in the jewelry...

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Orzo with Butternut Squash, Spinach & Blue Cheese
October 16 2023
Orzo with Butternut Squash, Spinach & Blue Cheese

by Michael Fruchtman, CFO 2 1/2 cups cubed butternut squash (1/4 inch cubes) 3 tablespoons olive oil 1/4 teaspoon sea...

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Love is a Pecan Pie
October 11 2023
Love is a Pecan Pie

by David Turgeon, SVP We all know about the 5 “Love Languages”. For me, I actually think that there is...

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The Dime. And the Shiny Penny.
October 11 2023
The Dime. And the Shiny Penny.

by Ellen Fruchtman, CEO This is an article about change. Not necessarily the type of change you may think I’ll...

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Your Mid-Year Evaluation is Calling
October 07 2023
Your Mid-Year Evaluation is Calling

By Ellen Fruchtman, President Every year you start out with the best intentions. You prepare a budget. You hopefully prepare...

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Fish Tacos With Lime-Cilantro Crema
October 07 2023
Fish Tacos With Lime-Cilantro Crema

By Shane O’Neill, VP   Crema 1/4 cup green onions, thinly sliced 1/4 cup fresh cilantro, chopped 3 tablespoons fat-free...

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Using Engaging Audio for Video Content
October 02 2023
Using Engaging Audio for Video Content

By Erin Cole, Social Media Marketing Manager Marketing is ever-evolving. There is always a new component to consider when looking...

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Extra, Extra!
September 25 2023
Extra, Extra!

After 18 years, we’re thrilled to announce Shane O’Neill as Chief Marketing Officer at Fruchtman Marketing. Within this position, Shane...

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