Fruchtman Findings
Industry insights from the jewelry marketing experts.
What's Your Instagram Lifestyle?
by Shane O’Neill, Vice President A Fruchtman Marketing Podcast Just about every business is in the social media game now...
Loyalty Programs
by Ellen Fruchtman, President Interested in a customer loyalty program? Recent research conducted by a company called Yotpo concluded that...
Why You Need to Push Appraisals
by Angie Ash, EVP I was out with a group of friends last week (finally!), and over a glass of...
Barley & Lentil Salad
by Kelsi Roth, Graphic Designer and Social Media Coordinator This healthy dish is quick and easy for a busy weeknight!...
The New Jewelry Salesperson, Part 2 - Daniel Gordon Interview
by Shane O’Neill, CMO A Fruchtman Marketing Podcast Social and digital marketing has changed more than just how retail jewelers...
Augmented Reality Is Still Moving Forward...Slowly
by Charles Pobee-Mensah, Director of Digital Marketing Back in 2017, we talked about how augmented reality will transform the jewelry...
Baked Feta with Roasted Tomatoes
by Ellen Fruchtman, President We hear this recipe is actually trending on Tik Tok, and it’s certainly getting some buzz...
A Cookieless Future
by Angie Ash, EVP I have to be honest. When Google announced that it wasn’t going to replace cookies in...




