Fruchtman Findings
Industry insights from the jewelry marketing experts.
Caramel Apple Cupcakes
Caramel Apple cupcakes (makes 22-24 cupcakes) INGREDIENTS: APPLE SPICE CUPCAKES 1 2/3 cups all purpose flour 1/2 cup brown sugar...
The Resurgence of SEO
by Shane O’Neill, Vice President The Relevance of SEO in the Jewelry Industry Not long-ago, SEO, for independent jewelers, wasn’t...
What Are You Searching For?
What Are You Searching For? At Fruchtman Marketing, we love data, especially when we are able to examine stats and...
Stuffed Peppers
Ingredients 4 large bell peppers (any color) 1 pound lean (at least 80%) ground beef 2 tablespoons chopped onion 1...
Get and Keep Customer Attention with Permission Marketing
1999 is forever ago in internet years. But, I need you to take a trip with me back to that...
Welcome Washington Diamond
We are excited to announce the addition of a new client! Washington Diamond, located in Falls Church, VA, has signed...
Pumpkin Bars
Ingredients - Cake 2 cups flour 2 cups sugar 1 teaspoon baking powder 1 teaspoon baking soda 2 teaspoons cinnamon...
Name Dropping
For many, many years, jewelers bought into the philosophy of supporting bridal brands. They invested LOTS of buy-in dollars in...