Fruchtman Findings
Industry insights from the jewelry marketing experts.
Moses Jewelers Selects Fruchtman Marketing As Their Full Service Agency.
We’re delighted to announce that we’ve been hired as the agency of record for Moses Jewelers. Still owned and operated...
Baba Ghanoush
Perfect for potlucks and snacking! Ingredients 3-5 medium eggplants (3 pounds) 5 tablespoons tahini paste Juice from 1 freshly squeezed...
One Weird Trick That Will Change Facebook Forever
Clickbait titles work. And they’re really, really annoying. It doesn’t matter how many you’ve seen, the allure of finding out...
Name Dropping
For many, many years, jewelers have bought into the philosophy of supporting bridal brands. They invested LOTS of buy-in dollars...
The Fifth Sense
“What does customer service mean to you?” If you have worked in retail, you most likely had to answer this...
Our Own Shane O’Neill Talks E-Commerce.
It’s one of the most critical shifts in retail jewelry in the last 50 years. And while many jewelers are...
Creamy Corn Mac And Cheese
We live in Ohio, land of the cornfields. And there's nothing better than fresh, sweet corn this time of year....
Rediscover Your Inner Child!
A fun new way to find your Zen, the 3D Pen isn’t for writing. Bring your doodles to life! My...