Fruchtman Findings
Industry insights from the jewelry marketing experts.
Planning for Success in 2025… Preparation Meets Opportunity
We all know the power of planning - and “planning our work and working our plan” is always a good...
Best. Ever.
by Ellen Fruchtman, CEO Be all you can be. Remember that famous campaign and tagline? It was created in 2001...
How to Re-Energize Your Employees
by Angie Ash, EVP Let’s face it, time flies. 10 years ago, retail jewelers didn’t have the technology that’s at...
Counter Culture
#Flabbergasted. That was me when a client recently inquired about a door counter. They were looking for some recommendations on...
Taking Care Of Business
When I’m not tackling client projects and responsibilities at Fruchtman Marketing, I spend some of my free time at a...