Fruchtman Findings
Industry insights from the jewelry marketing experts.
The Impact of Website Speed on E-Commerce Success
In the fast-paced world of e-commerce, website speed is a critical factor that can make or break a business.
The Jewel in the Crown of Digital Marketing
by Pat Giammarco, SEO Specialist In the realm of digital marketing for jewelry stores, content reigns supreme. Crafting compelling, informative,...
The Power of Persuasion
by Sarah Roush, Graphic Designer + Digital Marketing Assistant We live in a world of persuasion. Buy this, try this,...
The Changing Landscape of Digital Marketing
by Shane O’Neill, Chief Marketing Officer The digital marketing world has plenty of options we’re all familiar with: social media,...
How Jewelers Can Guide Young Couples in the Online Search for Engagement Rings
by Shane O'neill, CMO Let's dive into the digital landscape of engagement ring shopping and uncover how young couples are...
I Love Steven Singer
by Ellen Fruchtman, President There. I admit it. Not in a romantic way, I love Steven Singer because of his...
How to Optimize Content for Local Online Findability
by Pat Giammarco, SEO Specialist Digital marketing designed to attract nearby users can offer a real boost to your local...
Five Things You Should Do in 2023 in Digital Marketing
Shane O’Neill, Vice President Things change quickly in the digital world. Before 2010 few jewelers were on Facebook or used...