Fruchtman Findings

What to do. What to do. Is television part of your media mix? Make sure you understand the new media...

Today is National Mom and Pop Business Owners Day! The day was first celebrated back in 1939 by Rick and...

by Kyna Steinfurth, Media Director A lot of business owners feel that if they are going to grow their business...

One of my biggest pet peeves is working with media reps who do not understand the information that they are...

Top Five Ways To Misuse Your Agency. Ok. I saw that. You just rolled your eyes at my title. And...

On a typical night in the Sugg household, you can find my four children relaxing in front of the television,...

September was an insane month for us here at Fruchtman Marketing – it was annual meeting month. We structured the...

Already sick of the political ads, news stories, and commentary? You do realize it has barely even started, right? As...