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Home / Findings / Online Marketing

Fruchtman Findings

Industry insights from the jewelry marketing experts.

5 Tips for Better Online Findability
October 27 2022
5 Tips for Better Online Findability

By Pat Giammarco, SEO Specialist Search engine optimization increases your visibility, ensuring you get more traffic the higher you rank....

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Anticipating the 2022 Holiday Season
October 10 2022
Anticipating the 2022 Holiday Season

As we venture our way into the start of the holiday season, all spectrums of retailers are wondering how to...

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keepin it real podcast
October 10 2022
The Next Big Thing in Digital Marketing

A question we frequently get is “Are Facebook users declining? The short answer is yes. In particular those under 25...

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Greenwashing in Marketing
August 29 2022
Greenwashing in Marketing

With the world in a state of growing environmental issues, there has been a call to action for companies that...

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The Complex Television Media Buy
April 26 2022
The Complex Television Media Buy

What to do. What to do. Is television part of your media mix? Make sure you understand the new media...

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keepin it real podcast
February 28 2022
The Metaverse and the Future of Marketing

by Shane O’Neill, CMO A Fruchtman Marketing Podcast With Meta (formally Facebook) unveiling its "all in" approach to the Metaverse,...

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The Ultimate Guide to Instagram Hashtags for 2022
January 17 2022
The Ultimate Guide to Instagram Hashtags for 2022

By Amber Bartolet, Social Media Marketing Manager Instagram hashtags can help your posts reach a target audience, attract new followers...

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The Metaverse Is Coming
November 15 2021
The Metaverse Is Coming

By Shane O'Neill, Vice President On October 28, 2021, Facebook officially changed its name to Meta. Oh, you didn’t notice...

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