Fruchtman Findings
Industry insights from the jewelry marketing experts.
Why Branding Matters
How important is consistency and frequency? When the average person is consuming over 6,000 ads per day, it could be...
Social Advertising That Amazes: Strategy to ROI
Jewelry retailers need to impress in an instant. Online, that means creating ads with the kind of sparkle that stops...
Deck the Feeds: Boost Engagement with Holiday-Themed Content
Infuse your social media feed with festive, engaging content this holiday season to connect with customers and drive sales.
Small Change, Big Difference
The culture of a workplace is everything. But that culture starts at the top with leadership. I want to encourage...
Vintage Vogue: Tapping into Pinterest’s Top Wedding Jewelry Trends for 2024
by Hannah Hoyer, Social Media Marketing Manager Pinterest’s 2024 Wedding Report shows that the allure of vintage jewelry styles is...
The Glittering Rise of Video Content: Social Media Strategies for Jewelers
by Hannah Hoyer, Social Media Marketing Manager In the dynamic realm of jewelry marketing, the advent of video content on...
Unveiling the Secrets of Social Media Success: Best Practices Revealed
by Hannah Hoyer, Social Media Marketing Manager Social media has become a powerhouse in the modern world, offering limitless opportunities...
Using Engaging Audio for Video Content
By Erin Cole, Social Media Marketing Manager Marketing is ever-evolving. There is always a new component to consider when looking...