Fruchtman Findings
Industry insights from the jewelry marketing experts.
Website Spam and How to Get Rid of It
by Charles Pobee-Mensah, Director of Digital Marketing From time to time, our clients find themselves up to their ears in...
Two Ways To Better Understand Your Website Visitors
by Charles Pobee-Mensah, Director of Digital Marketing Since the start of the pandemic, the landscape has changed for local jewelry...
Schmitt Jewelers Website Launch
by Michael Fruchtman, CEO/CFO When it comes to selling and creating some of the finest jewelry in Scottsdale, no one...
Nordstrom or Walmart?
by Angie Ash, Executive Vice President You live in a nice home, most likely with generous square footage in an...
Are You Checking Your Website on Your Phone?
by Charles Pobee-Mensah, Director of Digital Marketing For a jeweler, checking your website is work. And most jewelers have computers...
3 Steps to Prevent a Website Access Nightmare
by Charles Pobee-Mensah, Director of Digital Marketing We see it all the time. A new jeweler is ready and excited...
We've Got a Launch!
By Ellen Fruchtman, President Fruchtman Marketing just launched two new websites for Hasenfeld-Stein, one of the leading diamantaires in the...




