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Fruchtman Findings

Industry insights from the jewelry marketing experts.

The Truth About eCommerce
August 16 2021
The Truth About eCommerce

by Shane O’Neill, Vice President Having eCommerce activated on your website is becoming a common talking point, although many retailers...

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Google Tag Manager
August 11 2021
Google Tag Manager

by Shane O'Neill, Vice President A lot of times, little pieces of code from different places have to be added...

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Designer Retailer Dilemma
July 09 2021
Designer Retailer Dilemma

by Ellen Fruchtman, President We just returned from JCK. In fact, as I am writing this article, I am still...

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Don't Get Distracted by the Trees On Your Website
February 15 2021
Don't Get Distracted by the Trees On Your Website

by Charles Pobee-Mensah, Director of Digital Marketing Your online presence is a vast exotic ecosystem teaming with jubilance and life....

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Top Reasons to Visit Your Jewelry Store's Website On Your Phone
February 08 2021
Top Reasons to Visit Your Jewelry Store's Website On Your Phone

by Charles Pobee-Mensah, Director of Digital Marketing While working, most of us are much more likely to be using a...

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“He Went to Blue Nile!”
November 23 2020
“He Went to Blue Nile!”

by Angie Ash, EVP I have great news - my daughter is officially engaged! My future son in law asked...

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People Are Searching for Lab-Grown Diamonds Now More Than Ever
November 16 2020
People Are Searching for Lab-Grown Diamonds Now More Than Ever

by Charles Pobee-Mensah, Director of Digital Marketing At Fruchtman Marketing, we've been keeping an eye on the evolving situation with...

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Website Spam and How to Get Rid of It
October 19 2020
Website Spam and How to Get Rid of It

by Charles Pobee-Mensah, Director of Digital Marketing From time to time, our clients find themselves up to their ears in...

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Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. Are you ready?

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