Fruchtman Findings
Industry insights from the jewelry marketing experts.
Short-Form Video Is Leading the Digital Charge
In today’s endless feeds, attention is everything—and “scroll-stopping” content is your secret weapon. It grabs viewers mid-scroll with bold visuals,...
The New TV
by Shane O'Neill, Vice President As with everything in this digital age, times are changing at a rapid pace. It...
YouTube’s New Six Second “Bumper” Ads
Unless you employ an ad-blocker, you’re probably used to seeing pre-roll ads on YouTube™ videos. You can normally skip the...




