Fruchtman Findings
Industry insights from the jewelry marketing experts.
Do You Send Your Customers Emails? Try a Survey!
2023 is proving to be a year of buying peaks and valleys. If you’ve never sent your customers a survey...
30-Minute Pasta Carbonara
By Angie Ash, EVP The answer to an “I have no energy to cook” night, this homemade dish comes together...
The Jewelry Category That’s On Fire
By Angie Ash, EVP As a marketing professional, I get excited when I see entrepreneurs take a product that nobody...
Your 5-Step Plan for Holiday Success
Even though we’re not quite halfway into September, your store needs to be thinking about the holidays NOW. To save...
Should I Stay or Should I Go?
by Angie Ash, EVP Well, here we are with another JCK show under our belts. After going to this show...
A Case for Sustainability
by Angie Ash, EVP If you’re a retailer who's worried about the impact of lab-grown diamonds on your overall diamond...
Feeling the Pinch
By Angie Ash, EVP It’s not hard to see the effects of inflation as we know it “at the moment”...
For Love or Money?
By Angie Ash, Executive Vice President We’re wrapping up our client planning calls and, as always, we’ve had some truly...
