Fruchtman Findings
Industry insights from the jewelry marketing experts.
Personal Touch Marketing
Everyone should be ready with their holiday plans and execution of those holiday plans. What we always forget is the...
The All-Time Best Political Presidential Ads
Who can wait for those great political ads coming our way? It’s hard to remember any of the great ones....
The Power of Pink
by Ashley Buckowing, Graphic Designer Everyone knows Barbie. Regardless of age, generation, and gender, Barbie is the most popular doll....
I Love Steven Singer
by Ellen Fruchtman, President There. I admit it. Not in a romantic way, I love Steven Singer because of his...
4 Elements of Effective Storytelling
by Pat Giammarco, SEO Specialist Content Marketing and Storytelling are powerful digital marketing strategies that focus on creating and promoting...
Your 2023 Resolution? Be a Goal-Getter!
Know your strengths and weaknesses and acknowledge them. Don’t get in the habit of admitting defeat because you can’t see another way....
Are You Thinking About Marketing All Wrong?
by Shane O'Neill, VP It seems that today everyone wants everything, right now, all the time. When it comes to...
Age of the Cookie Cutters
By Shane O’Neill, Vice President Who cares about fine wine and nice cars? We should all be drinking two-buck-Chuck and...