Fruchtman Findings

A Co-Op Program That’s Royal Worthy! Unveiled at JCK, we put together a digital co-op program for Crown Ring encompassing...

by Shane O'Neill, Vice President Our motto is “It Starts with a Plan”. That’s sound advice, as knowing what your...

In today's segment, we are fielding questions jewelers have about marketing. The question is, "What platform do prefer more, Google...

By Shane O'Neill, Vice President The 2008 financial crisis was an event we could all do without again. Some businesses...

by Shane O'Neill, Vice President As with everything in this digital age, times are changing at a rapid pace. It...

by Shane O'Neill, Vice President Let’s face it, marketing dollars are a precious commodity and it’s difficult to compete with...

by Shane O'Neill, Vice President Doing business in 2018 and beyond is only increasing, anchored by your website. I know,...

by Shane O'Neill, Vice President Let’s be honest. Today’s jewelry market is hyper-competitive. The rise of digital marketing and the...