Fruchtman Findings
Industry insights from the jewelry marketing experts.
Crackers with a side of 24k gold, please.
by Abbey Ellis, Account Coordinator As a jeweler, has creating a stick of butter out of 24k gold ever crossed...
Unveiling the Secrets of Social Media Success: Best Practices Revealed
by Hannah Hoyer, Social Media Marketing Manager Social media has become a powerhouse in the modern world, offering limitless opportunities...
Using Engaging Audio for Video Content
By Erin Cole, Social Media Marketing Manager Marketing is ever-evolving. There is always a new component to consider when looking...
Want to attract attention from luxury jewelry shoppers? These 10 social media content ideas will do the trick.
By Megan Bennett, Social Media Marketing Manager As a luxury jewelry brand, you know that your target audience is looking...
The New Customer Service Tool
by Erin Cole, Social Media Marketing Manager How many times have you found yourself in a lengthy and frustrating process...
TikTok & Instagram: The New Search Engines
by Loran Ramm, Account Coordinator Most of us can agree that our first interactions with the internet involved search engines....
This is SOCIAL media, after all…
by Erin Cole, Social Media Marketing Manager Making a post on social media can be a daunting task for some....
The Most Important Audit You Can Do
by Shane O’Neill, VP Retailers often review various aspects of their business. Whether it’s their website, POS and accounting software,...



