Fruchtman Findings
Industry insights from the jewelry marketing experts.
TikTok & Instagram: The New Search Engines
by Loran Ramm, Account Coordinator Most of us can agree that our first interactions with the internet involved search engines....
This is SOCIAL media, after all…
by Erin Cole, Social Media Marketing Manager Making a post on social media can be a daunting task for some....
The Most Important Audit You Can Do
by Shane O’Neill, VP Retailers often review various aspects of their business. Whether it’s their website, POS and accounting software,...
We're growing!
We are excited to announce Erin Cole as the newest member of our digital team! Erin comes to Fruchtman with...
The Ultimate Guide to Instagram Hashtags for 2022
By Amber Bartolet, Social Media Marketing Manager Instagram hashtags can help your posts reach a target audience, attract new followers...
Jewelers, Take These Three Vows In 2022
By Angie Ash, Executive Vice President The starting gun to the holiday shopping frenzy has blasted and, as retail jewelers,...
Underrated Social Media Strategies You Should Consider Implementing Today
By Amber Bartolet, Social Media Marketing Manager With social media demonstrating a consistent upward trend, it’s clear why brands invest...
TikTok or NOT.
by Shane O’Neill, Vice President There’s a new shiny penny in the social media marketing world and it’s called TikTok....