Fruchtman Findings
Industry insights from the jewelry marketing experts.
Want to attract attention from luxury jewelry shoppers? These 10 social media content ideas will do the trick.
By Megan Bennett, Social Media Marketing Manager As a luxury jewelry brand, you know that your target audience is looking...
The New Customer Service Tool
by Erin Cole, Social Media Marketing Manager How many times have you found yourself in a lengthy and frustrating process...
TikTok & Instagram: The New Search Engines
by Loran Ramm, Account Coordinator Most of us can agree that our first interactions with the internet involved search engines....
This is SOCIAL media, after all…
by Erin Cole, Social Media Marketing Manager Making a post on social media can be a daunting task for some....
The Most Important Audit You Can Do
by Shane O’Neill, VP Retailers often review various aspects of their business. Whether it’s their website, POS and accounting software,...
We're growing!
We are excited to announce Erin Cole as the newest member of our digital team! Erin comes to Fruchtman with...
The Ultimate Guide to Instagram Hashtags for 2022
By Amber Bartolet, Social Media Marketing Manager Instagram hashtags can help your posts reach a target audience, attract new followers...
Jewelers, Take These Three Vows In 2022
By Angie Ash, Executive Vice President The starting gun to the holiday shopping frenzy has blasted and, as retail jewelers,...




