Fruchtman Findings
Industry insights from the jewelry marketing experts.
Motivation During Daylight Savings
by Kristy Cartmell, Graphic Designer As we are powering full-force into the holiday season, the clocks are turning back. While...
Wisconsin Mac and Cheese
by Ashley Bowen, Account Coordinator The temperatures are dropping so now is the time to enjoy this classic comfort food!...
4 Common Marketing Distractions Jewelers Should Avoid
by Charles Pobee-Mensah, Director of Digital Marketing As a marketing agency, we get more than our fair share of suggestions...
Is your name Lewis?
By Angie Ash, Executive Vice President Lewis Jewelers in Houston, Texas and Lewis Jewelers in Ann Arbor, Michigan have hired...
5 Steps To Take When Your Online Campaign Misses the Mark
by Charles Pobee-Mensah, Director of Digital Marketing No one likes seeing low numbers. We all know the feeling of seeing...
The digital advertising medium you need in your arsenal.
By Ashley Bowman, Account Coordinator Our very own Shane O’Neill, Vice President, and digital media guru shared his insight on...
Artichoke Squares
By Ellen Fruchtman, President An appetizer that's delicious for any gathering! Ingredients: 1 cup cheddar cheese 1/4 cup fresh parsley...
The Co-Op Conundrum
by Angie Ash, Executive Vice President As a fine jewelry retailer, you may have invested some significant dollars in high-performing...



